Investment Promotion Case Studies Print E-mail

Below are examples of some client assignments we have delivered during the last three years:

  • Review of marketing communications used by 15 world leading economic promotion agencies, commissioned by a European national IPA
  • Marketing strategy, including best practice e-marketing implementation for a South Asia national BOI
  • Assessment of 45 special economic zones in Asia and the Middle East, commissioned by a Middle East economic zone management company
  • Strategy review and new strategy development for a German state IPA
  • Global benchmarking review and strategy implementation advice for an Australian regional IPA
  • Team strategy and planning workshop for a Eastern EU national IPA
  • Customer service strategy for a national Asia Pacific Agency


Case study 1 - UK investment promotion agency

  • We provided specialist economic promotion consulting to senior management, shaping a more coordinated approach to new inward investment and aftercare.
  • We undertook a regional economic/business audit and identified the real strengths and opportunities relevant to investors in selected clusters.
  • We assisted in the development of new agency operational strategies.
  • We undertook Investor targeting activities, focusing on selected business sectors, both in the UK.
  • We connected the agency director to influential networking contacts.

Case study 2 - Scandinavian investment promotion agency

  • We represent this agency in the UK.
  • We assisted in strategy development for investment promotion and business development.
  • A large number of investment project areas have been researched, developed and promoted.
  • We made high profile business introductions in numerous areas of interest, including data communications, hotels, airlines.
  • We organised networking meetings for the agency directors, with government officials, industrialists and financial contacts.

Case study 3- European business park

  • We undertook research into potential areas of cluster development.
  • We appraised the business park's regional economic potential in comparison with similar and competing locations worldwide.
  • We contributed to new business infrastructure developments.
  • We prepared the international marketing and promotion strategies for the region and the business park itself.

Case study 4 - European state promotion agency

  • We provided UK representation for the economic promotion agency.
  • We delivered investor targeting campaigns, focusing on UK, German, US and Japanese companies matching the region's potential.
  • We organised other marketing and PR activities.
  • We devised business partnering programmes for local companies to work with international companies.
 

btn_call_back_service

Call Our Office

Tel: +44 20 7795 8131

btn_contact_us

Upcoming Events

There is no upcoming event!

Check our full event calendar.

GDPGlobal Newsletter

Be the first to know about our next programmes and events!


Receive HTML?

Follow Us

Sign up to get the latest updates delivered straight to your inbox